PBS Utility Services Ltd - How we redesigned from Clutter to Clarity

Redesigning a Website for a much-needed digital refresh
Written by
Bryoni Keighley
Published on
27th May 2025

When PBS Utility Services Ltd approached BK Development, their website no longer reflected the high-quality, professional work they deliver every day. Their site was overloaded with information, cluttered with unnecessary pages, feeling more like a digital archive than a modern platform to represent their brand.

The Challenge

PBS had built up a lot of content over the years - updates, pages, and media files - but with no clear structure behind it. The result was a basic, clunky site that was confusing to navigate and didn't make a strong first impression. While the information was there, it was buried in fluff.

They needed a digital refresh - something minimal, modern, and much more effective.

Our Approach to the Redesign

We started by filtering through every page, piece of content, image and document. Together with the PBS team, we identified what truly mattered to their audience and aligned with their business goals. The goal wasn't just to tidy things up - it was to completely rethink how PBS was represented online.

PBS Utility Services Ltd now have a minimal and updated website to support their business

What we focused on

  • Content Reduction - We cut back on unnecessary pages and text, stripping the site back to only what was needed to communicate PBS's services clearly and confidently.
  • Visual Overhaul - We updated all imagery and videos, introduced stronger branding elements, and created a more cohesive visual identity across the site.
  • User Experience - With a minimal layout, intuitive navigation, and responsive design, the site now feels modern and effortless to use - on desktop and mobile.
  • First Impressions - The redesigned site now reflects the quality, reliability, and professionalism of PBS. Clean, impactful design, paired with strategic content ensures visitors get what they need quickly, without distractions.

The Result

PBS Utility Services Ltd now has a fresh, high-quality website that positions them as a leader in their industry. It's streamlined, professional, and makes a strong first impression- exactly what they were after.

By cutting the clutter and focusing on what really matters, we delivered a site they does more with less.

A website redesign can level up your business
"Working with BK Development has been an exceptional experience from start to finish. Bryoni took the time to truly understand our vision and translated it into a stunning, professional website that perfectly represents our company. Bryoni was proactive, responsive, and incredibly skilled—every detail was carefully thought through and executed with precision. The new site is modern and user-friendly - we couldn’t be happier with the final result and the journey to get there."

Does your website need updating? 

If you'd like to transform your outdated website into something that actually works for your business, get in touch today to arrange a free consultation.

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